The VW Passat Articles

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Look, Ma, we’re on TV: Science Channel How Do They Do It? goes inside VW’s new Chattanooga Plant

June 15, 2011 0 comments

Ever wondered how a Volkswagen Passat comes to life? Well, on June 17th at 8 p.m. EST, you can stop wondering, because Science Channel is going to show you. Our brand new manufacturing facility in Chattanooga, Tennessee is scheduled to produce 150,000 Passats this year. How are we gonna do it? Watch the June 17th episode of How Do They Do It? to find out. The episode will take an inside look at the unique systems and processes that go into the creation of a 2012 Passat.

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All-new 2012 Passat starting under $20,000

May 26, 2011 20 comments

Passat lovers, rejoice: Volkswagen announced that the 2012 Passat will have a starting MSRP of only $19,995. The all-new Passat offers exceptional features and premium options, at competitive pricing. What’s more, the 2012 Passat will be produced at Volkswagen’s brand new energy-efficient facility in Chattanooga, Tennessee. The environmentally responsible facility will produce 150,000 vehicles a year and has created more than 12,000 jobs for Americans.

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Go inside the VW Academy with Bill Hader and the 2012 Passat

February 6, 2011 8 comments

Saturday Night Live comedian Bill Hader and Volkswagen Product Specialist Danielle Gumro compare the 2012 VW Passat to the Honda Accord in a hilarious new exchange that features the Passat's impressive rear legroom, available remote start and a TDI Clean Diesel option that goes 795 miles on a tank of fuel. Be sure to check out more Passat videos on our youtube channel, including the Passat's debut at the Detroit Auto Show as well as more from Bill Hader and the VW Academy.

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Volkswagen returns to the Super Bowl with two Spots

February 2, 2011 24 comments

HERNDON, Va., Feb. 2, 2011 /PRNewswire/ -- Volkswagen of America, Inc. announced today it will premiere two :30 second spots during the 2nd and 4th quarters of Super Bowl XLV. This marks the second consecutive year Volkswagen has advertised during the Super Bowl after a nine-year hiatus. The ads will showcase two new vehicles, the all-new 2012 Passat and the 21st Century Beetle, months before they arrive in dealerships this fall.

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VW’s 2012 Passat and new Beetle take the biggest game of the year with two new spots.

January 31, 2011 5 comments

Whether you watch football’s final showdown for the sport, the commercials or the halftime show (or if it’s just an excuse to have a party!), keep your eyes open for the all-new 2012 Passat and the New Beetle in two of VW’s biggest, baddest commercials yet. The New York Times’ Stuart Elliot talked to Tim Ellis, our VP of marketing, and got the scoop on the two new spots. “The new Passat and redesigned New Beetle are ‘absolutely essential to our growth’ in the United States,” Stuart writes.

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VW interviews Klaus Bischoff and a bunch of car guys in suits

January 22, 2011 6 comments

Most of you know Danielle Gumro, Volkswagen Product Specialist, as someone who can answer just about any question regarding a VW thrown at her. But to keep things interesting, we judo-flipped the script and sent her out on the floor of the 2011 North American International Auto show in Detroit armed with nothing more than a microphone to ask automotive insiders their opinion on the launch of the all-new 2012 Passat, and how it will affect the American mid-sized sedan market.

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Cars.com thinks the new 2012 VW Passat isn’t just “cavernous,” but comfy too.

January 21, 2011 5 comments

Some of you may have noticed that our all-new 2012 Volkswagen Passat has undergone some changes. One of the more obvious ones is that the new Passat is bigger. With that in mind, you may be inclined to ask some questions, such as, “Does bigger mean better?” or, “Why should I care?” or even, “What should I have for lunch today?” Well, we can’t help you with everything, but if you were to ask Kelsey Mays of Cars.com, you might find answers to some of those questions you’ve been asking.

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Chattanooga gets a first look at the new VW Passat and it’s love at first sight

January 14, 2011 5 comments

Just a few short days after the world debut of the all-new 2012 Volkswagen Passat, members of the Chattanooga, TN community got their first look at the vehicle that they will be building for the U.S. in Volkswagen’s state-of-the-art new plant, right there in town.

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The new Passat pre-reveal

The VW Passat was the star of the show. And we were the paparazzi.

January 14, 2011 4 comments

If you don’t have press credentials or a family member on the Board of Directors at Volkswagen, then you probably weren’t at the North American International Auto Show in Detroit for the spectacular unveiling of the all-new 2012 Passat. But fear not, with the help of Danielle Gumro, VW product specialist, and the marvels of modern day photography, you can get a firsthand look at the show-stopping drama, theatrics, and media frenzy that surrounded this historic reveal. Check out the gallery of pictures that put you in the front row of this closed-door event.

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A show that needed no encore. Unveiling the all-new 2012 VW Passat.

January 11, 2011 39 comments

Volkswagen lifted the curtain on the all-new 2012 Passat at the North American International Auto Show in Detroit, and Volkswagen product specialist Danielle Gumro was there to capture all the action.

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